Airbnb co-founder Brian Chesky: make 100 people love your product
It’s better to have 100 people [who] love you than finding a million who just sort of like you. Build your business one person at a time. Just focus on 100 people. If they love you, they will market the product for you and tell everyone else. Go to your users. Do one scalable thing, one person at a time. It’s actually so simple, that’s the secret… that’s all you need to do.
Every entrepreneur is worried about appeasing investors. Every investor wants the graph to go up and to the right… Who gives a shit? That’s not what going to make your company successful. Your customer don’t care how fast your [company is] growing. Your customer only cares about how great the experience you have is.