A startups is an obsession. You do it because you couldn’t stop yourself. Because when you were doing anything else, you were thinking about it. That is the mark of “who you are.” Interviewers ask me “Why did you decide to do a second and eventually a fourth startup?” And the answer is “For the same reason that I started the first one — because it’s in my DNA and I have to do it.”

Startup identity & the sadness of a successful exit – A smart bear blog (link)

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